Extra advertising space without new packaging
Brand, variety or promotion go onto the existing pack, the packaging itself stays the same.
Sleeves and belly bands
Printed sleeves for jars, cartons and product sets
A printed sleeve wraps around a product or pack and adds brand, variety or promotion to existing packaging. We print, die cut and fold it to fit your product.
Benefits for your application
The key selection benefits at a glance.
Tucked, glued or spot-joined
We design the closure around product and opening, from tuck tab to glue spot.
For single products and sets
A sleeve decorates a single jar or holds several products together as a gift set.
For manual or machine application
We supply flat, pre-folded or on rolls, for application by hand or on a machine.
Specification
Sleeves from Hummel Print
Printed sleeves pay off when one neutral pack is used for several varieties, promotions or markets. The sleeve wraps a jar, tray or carton fully or partly and is closed with a tuck tab, a glue spot or an adhesive strip. Unlike a self-adhesive label, it does not need full-surface adhesive.
For the construction we need circumference, height and contour of the product and where the sleeve should close. Ideally, send us an original product. On it we check with a prototype that the sleeve sits neatly and opens as intended.
- Paper, board or film, to suit the product and the effect you want
- Printing with up to 8 colours in flexo or inkjet digital printing, also on both sides
- Spot colours to Pantone or HKS, with varnish on request
- Die cut, creased or folded, with tuck tab or glue spot
- Supplied flat, pre-folded or on rolls
- Prototype and samples on the original product before the production run
Applications
Typical applications
Delicatessen jars, trays and cheese packs
The belly band carries variety, origin and brand while jar or tray stay the same across the range.
Confectionery and chocolate
Bars and praline boxes get seasonal designs or a special edition with a sleeve.
Cosmetic jars and soaps
For soaps and jars a sleeve often replaces the folding carton and keeps the product visible.
Textiles such as towels and socks
Folded towels or pairs of socks are held by the sleeve and labelled at the same time.
Beverage multipacks and gift sets
Several bottles or cans are presented as a set. Whether the sleeve carries the weight on its own is checked with a sample.
Candles and household goods
Candles, glasses and kitchen items get brand and care notes without label residue left on the product.
Design
Design around the whole circumference
A sleeve offers more space than the front of a label, but is never seen all at once. Brand and main message therefore belong in the first line of sight, further details around the product. We lay out die line, fold and closure in prepress so that no text ends up on the seam. For removable coupons or codes a multi-layer label fits better, for the bottle neck a neck label.
More products
Related labels
Quality you can verify
Our certifications & partnerships
- EcoVadisSilver rating · Top 15% (September 2026)
- ClimatePartnerClimate contribution available per order
- ISO 9001Quality management
- ISO 14001:2015Environmental management (QAS International) · Certificate no. GMEN1114
- VskE memberlabels association
- FSC® C006747Responsible forestry
- EN 16247-1Energy audit
Contact
Enquire about sleeves for your product
Send us product dimensions or an original product, the quantity and how the sleeve will be applied. We suggest material, closure and delivery format and build a prototype.
Contact form
We will get back to you within one business day.